India Mattress Market Overview
Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Growth Rate: 6.1% (2025-2033)
Market Size in 2024: USD 2.3 Billion
Market Size in 2033: USD 4.0 Billion
The India mattress market is developing due to the demand for comfortable, durable bedding items, urbanization, and rising disposable incomes. According to the latest report by IMARC Group, the market size reached USD 2.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 4.0 Billion by 2033, exhibiting a growth rate (CAGR) of 6.1% during 2025-2033.
India Mattress Market Trends and Drivers:
The Indian mattress market is shifting. More people are now aware of sleep health. Issues like stress and insomnia are on the rise. This has made quality sleep vital for well-being. As a result, people are buying better mattresses. Brands are now educating consumers about mattress types. These include memory foam, latex, and hybrids. Social media and wellness influencers are boosting this trend. They offer recommendations and reviews.
Hence, manufacturers are innovating. They’re adding features for better comfort and support. This caters to different preferences. The rise of e-commerce has transformed the way consumers shop for mattresses in India. Online platforms have made shopping easier. Consumers can now access many products without geographical limits. This is a big change in a country where physical stores have been the norm for years.
E-commerce sites provide product details, reviews, and competitive prices. This helps consumers make informed choices from home. Moreover, brands are now selling directly to consumers. This cuts out middlemen and lowers prices. The appeal of home delivery and easy returns boosts online shopping. It’s becoming the preferred choice for many. Consequently, the online mattress market is set to grow. By 2024, a significant amount of mattress sales is expected to happen online.
Sustainability is a key factor in the Indian mattress market. More consumers want eco-friendly products. This shift is due to growing environmental concerns. Manufacturers are now using sustainable materials and methods. Natural latex, organic cotton, and recycled materials are becoming popular. Sustainable brands attract loyal customers.
Certifications such as GOTS and OEKO-TEX build trust. As people understand the environmental impact of their purchases, demand for sustainable mattresses will grow. This trend reflects a shift towards responsible consumption in India. The Indian mattress market is changing fast. Consumer preferences are shifting, technology is advancing, and new lifestyle trends are emerging.
Recently, more people have started buying mattresses online. This trend is expected to grow in 2024. Brands are improving their online presence and user experience. Moreover, awareness of sleep quality and its health benefits is increasing. This leads consumers to invest in better mattresses. There’s also a rising demand for adjustable and smart mattresses. The market is shifting towards sustainable, eco-friendly products. Manufacturers are adapting. This trend fosters growth and creates opportunities for both established and new players.
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India Mattress Market Industry Segmentation:
The report has segmented the market into the following categories:
Breakup by Product:
- Innerspring Mattresses
- Memory Foam Mattresses
- Latex Mattresses
- Others
Breakup by Distribution Channel:
- Online Distribution
- Offline Distribution
Breakup by Size:
- Twin or Single Size
- Twin XL Size
- Full or Double Size
- Queen Size
- King Size Mattress
- Others
Breakup by Application:
- Domestic
- Commercial
Breakup by Region:
- South India
- North India
- West & Central India
- East India
Competitive Landscape:
The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.
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Key highlights of the Report:
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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