Be the bearer of good news. I try to keep them updated weekly of the changes in the SERPs, traffic increases, basically any good news I can think of so they feel like they are getting their money’s worth. Then I make sure to tell them what my plan is for next week, next month, Pinterest the next couple months, so they keep on wanting my business and seeing the results.
SEO news It’s not just about quantity though. Quality is actually of more importance. You can fill it with a thousand pages of junk that no one wants to read and becomes bored with or you can fill it with five pages of great content that is interesting and as new content is slowly added, people come back to read it.
Every website requires a site map even if it is big or small (contains 5 pages). The site map should be linked to from each page within your website as this helps the search engine to find all the pages within your website. It is best to link the site map at the footer of each page within your website.
Let’s make it very clear: without proper SEO strategies your business will flop big time! You have to properly understand the power of SEO if you want to be successful with any type of internet based business.
It’s not enough to use keywords in the body of your content; keywords need to be up front and center with a place in both the headline of your articles and in each page’s title.
Speed of the site – When discussing SEO tips for small business, speed of the website needs special mention. Traffic towards your page is directly proportional to the speed. Faster the site loads, more traffic visits the page.
Keywords – This word is the key to successful business marketing. Initially, when internet marketing was the latest trend, single keywords were used and yielded results too. But today people use phrases to make a search. Watch out the trends in the analytics to find the popular ones.